On Thursday, April 22, 2010, XPLAIN organized it's -very successful- 1th Workshop Day, at the National Research Center Demokritos.

The goal was to inform companies on the effective use of Social Media in the Greek Market as well as globally.

Marketing and communication managers from the most important companies responded to the invitation and enjoyed a unique Social Media experience.

Invited speakers:

Mrs. Xenia Kourtoglou (President & CEO - Bari / Focus) described the development of Internet and Social Media in Greece.

Mr.Robin Good (Best European Online Publisher) indicated through an impressive and unique video the necessity of Social Media today.

Mr. Dimitris Lolis (Management Advisor-Cosmote) focused on the risks and the opportunities connected to the financial crisis.

Finally, Mr. Stefanos Karagos, founder of XPLAIN, closed the workshop with a presentation on the successful application of Social Media in online campaigns.

During the workshop, XPLAIN set up a draw for all the attendees. The lucky winner was Mrs. Vanessa Zorba, Brand manager of PepsiCo- Ivi, who won an experience travel to Skiathos (for three persons), by private aircraft.

Guests had the opportunity to discuss and share their thoughts and questions, during the cocktail party, which closed the successful 1st Social Media Workshop of XPLAIN.

We are preparing the next Workshop. Stay tuned!