The growth of a business is as important as its customer relations and if you manage to keep your customers happy, it means that you have a healthy business. Social Media are now adding a new dimension in the art of building brilliant customer relations. And that would be the reason for a company to identify the correct associate, to lead it through the new digital era of communication.

Social Media is something new to the world. It is very difficult to understand how they work, how your company can gain from them. In fact your company is not the only one who has something to gain from your involvement in Social Media, your customers will also.

The fundamental feature of social networks like Facebook is that people talk and, as we said numerous times, they talk a lot. Sometimes a user will post in your own Facebook fan page a negative comment. How do you deal with that?

But how much? Enjoy the video and find out.

...and it's growing rapidly. Here are the latest statistics about this huge social network. How many Greeks participate, how many of them are between 25 and 34 years old and how many friends the average Facebook user has? Answers to these any many more questions in the following video.